Sani/Ikos Group appoints sales manager to ‘deepen’ trade partnerships

Sani/Ikos Group has appointed a new sales manager to “further strengthen” its presence in the UK luxury travel sector.

Isabel Darbyshire joins the hotel group as sales manager north and will “work closely” with agents based in the north of England.

With a goal to “deepen partnerships”, Darbyshire’s appointment forms part of the group’s “ongoing investment in the UK market and its commitment to working closely with the trade”.

Sani/Ikos Group’s senior regional director of sales and marketing Lee Barker said: “Isabel’s energy, expertise and relationship-led approach make her a fantastic addition to the team.

“She will play an important role in elevating our partnerships and supporting agents in delivering exceptional luxury experiences.”

Darbyshire added: “Sani/Ikos Group is a brand I’ve long admired for its commitment to quality and service. I’m excited to collaborate with partners across the north to bring these exceptional experiences to even more clients.”